From first call to finished print run
A clear process keeps projects on time and on budget. You always know what we are doing, what you will get and what we need from you.
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Discovery call
A conversation about your business, goals, competitors and constraints. No pitch, just questions.
- Brief and goals
- Competitors and market
- Budget and timeline
You get: a scope and a fixed proposal
[Week 1] -
Audit & research
We look at your market, your shelf, your current brand and what already works.
- Brand and shelf audit
- Customer and competitor insights
- Recommended direction
You get: insights and a recommended direction
[1–2 weeks] -
Strategy
Positioning, tone and the core idea the whole system is built on.
- Positioning
- Tone of voice
- Core brand idea
- Naming, if needed
You get: a brand strategy you approve before we design
[1–2 weeks] -
Design system
Logo, typography, colour, imagery and the rules that hold them together, tested in real applications.
- Logo and typography
- Colour and imagery
- Key applications
- Two rounds of refinement
You get: visual identity and key applications
[2–4 weeks] -
Production
Packaging, print and digital files prepared for real presses and platforms. We stay on press until it is right.
- Packaging and print files
- Materials and finishes
- Proofs and press checks
You get: print-ready files and supervised production
[2–4 weeks] -
Launch & support
Guidelines, templates and a team on call as the brand grows.
- Brand book
- Templates
- Ongoing design support
You get: a brand book and ongoing support
[Ongoing]