Branding
Recognition, built to last.
A brand system that looks and sounds the same on a business card, a truck and a shop front, and still works ten years from now.
Start a branding projectYou’re launching
A new company or product needs a name, a face and a clear reason to be chosen.
You’ve outgrown the brand
The business moved on. The logo, colours and materials stayed behind.
It looks different everywhere
Every supplier, post and sign tells a slightly different story.
- Brand analysis and strategy
- Name and tagline (if needed)
- Logo and visual identity
- Brand guidelines
- Brand identity applications
For new businesses ready to build their identity, and for established brands that need a new direction.
[6–10 weeks]
- Brand strategy & positioning
- Who you are for, why you, and how you win.
- Naming & verbal identity
- The name, the tagline and the tone the brand speaks in.
- Visual identity
- Logo, colour, type, imagery and one graphic system.
- Brand guidelines
- A brand book your team and suppliers can actually use.
- Rebranding
- Moving an existing brand forward without losing what works.
- Brand applications
- Stationery, signage, vehicles, uniforms and merchandise.
- 01Audit & strategy
Market, competitors, audience: one page that says who you are for and why you.
[1–2 weeks] - 02Concept
Two or three directions, shown on real applications, not on white paper.
[2–3 weeks] - 03System
Logo, colour, type, imagery and rules refined into one system.
[2–3 weeks] - 04Rollout
Brand book, files, print and supplier support until it’s live.
[1–2 weeks]
How long does it take?
Most identity projects take [6–10 weeks] from kick-off to brand book. Naming adds time.
What do you need from us?
A decision-maker in the key meetings, access to your team and customers, and honest feedback.
Do you handle print and production?
Yes. We prepare the files, choose materials with you and stay with the printer until it’s right.
Refresh or full rebrand?
Often a refresh is the smarter move. The audit shows what to keep and what to change.